content development

What you say says a lot about you. So it’s important for visitors to grasp your message the moment they arrive on your site. If you present it well, they’ll stay. We create content that attracts attention, delivers your message, and entices visitors to act.

Social Media Marketing

Types of Content

The content most easily recognized by users and search engines alike is simple text. The written word is the most important content on your site, particularly when it's included in the right places and is given the correct keyword prominence and density. Additional content, such as graphics, images, movies, Flash and other media that encourage interaction, makes text even more compelling and are standard elements on most websites.

What Wee Do

We create content from existing materials as well as from scratch. From text and graphics to Flash, audio and video, we gather, organize and edit content based on the site's messaging needs and prepare it for publication on the site. We make recommendations based on a competitive analysis and take advantage of new technologies that may engage users.

SEO

All the content we place on your site is search engine optimized. After all, that’s the point. Search engines look for relevant, high-quality, unique content that provides useful information to users who have just searched on your targeted keyword or phrase. We make sure these keywords are where they belong, in the on-page content as well as in parts of the source code.

Content Syndication

The written content on your site can be repurposed by creating articles and submitting them to article directories and syndicating services. Having your articles published on other sites helps to establish your organization’s expertise and authority.

These services allow you to offer your content free to others with the agreement that they provide a link back to your site. This link can contain keyworded anchor text that will provide your site with additional SEO benefits.

Wee Don'ts

If content is king, keyword stuffing is the pauper. Keyword stuffing is the practice of taking the primary keyword or phrase for a particular page on your site and including it several times in every line of copy and in every heading, basically saturating the page for the purpose of manipulating search engines. Search engines caught onto this long ago, and keyword stuffing is now one of the best way to keep your site at the bottom of the rankings.

 

Please contact us. Wee love talking about this stuff.

1.866.584.0595
1.919.338.1028

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